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LOL: LinkedIn Adds a "Funny" Reaction

June 29, 2022

If you’ve ever been frustrated by the lack of a laughing emoji option in your business-oriented social media experiences, it’s time to turn that frown upside down!

Introducing LinkedIn’s new “Funny” reaction.

According to LinkedIn, this was a very popular (and “serious”) feature request.

And while it may sound silly, the impact could be a bit more profound when you consider how humor can play a part in the “authentic professional experiences” that LinkedIn wants to facilitate.

“I hope it will bring you a bit of levity throughout your professional day.”

— Tomer Cohen, Chief Product Office, LinkedIn

The laughing face joins a cast of familiar characters.

And because why not, here are the suggested use cases of each as laid out on the LinkedIn Help site:

  • Like – (LinkedIn actually does not define the first option—probably pretty self-explanatory at this point, right?)

  • Celebrate – “Expresses that you’re celebrating an announcement, congratulating a personal or professional milestone, or praising an accomplishment.”

  • Support – “Expresses that you empathize with someone’s experience or support them during a challenging time.”

  • Funny – “Expresses that the post made you laugh, felt humorous, or offered light-hearted fun in a professional context.”

  • Love – “Expresses that the post is heartwarming, resonates with you, or makes you feel an overall sense of appreciation or happiness.”

  • Insightful – “Expresses that you thought the post made a great point, offered a new idea, or shared helpful insights or advice.”

  • Curious – “Expresses that you’re intrigued by a thought-provoking perspective or question, and you want to learn more.”

Why it Matters

Like Tomer said—maybe this will offer a bit of levity to your workday!

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